What made you buy your last book?
I saw this question in a message board forum on Kindle Boards. Blurbs, recommendations, and establishing a connection to the author inspire me to buy books.
Here are a few examples of what made other readers and writers buy books:
They liked the blurb.
They liked the title, especially if it was catchy.
They liked the cover.
They didn't like the cover and had to know more about a book that had such an ugly cover.
They made a connection to the author in some way. Some of these readers met the writers on Kindle Boards.
Met the author at a book signing (related to connecting to the author).
They read an interesting blog post about the author.
They read a review or article about the book on a web site, especially a book blog.
They saw a recommendation in a book forum.
Recommendations from people they know.
Skimming the first few pages. Goes to show the importance of a kick-ass hook.
After liking one book by an author, buying more of that author's books.
Because EVERYONE is talking about it. In this case, the book series was George R. R. Martin's "Game of Thrones".
The book or author was recommended by well-known and respected authors.
The book was a very good sale price or free. So those free or $0.99 cent e-book sales do work.
WHAT DIDN'T WORK:
Not one person mentioned author spam on Yahoo groups or author's spamming their book links in book forums. The point seems to be getting good reviews, having excellent blurbs, and establishing a connection with the readers rather than bombarding them with information about your books along with the millions of other indie writers doing the same thing. Those Monday Promo Days on Yahoo groups? You get lost in the sea of writers promoting on the same day. I'll admit I have been guilty of this because I was told it works. I'm cutting down on all that and simply hanging out in forums. It's the same amount of time daily I used to spend doing promo but it's much more fun connecting to people on a one-on-one basis. My favorite successful authors do it whether on book blogs, book forums, or on their Facebook walls.
So there you have it. You have only a few moments to catch a reader's attention whether it's a blurb, review, or recommendation. Chatting up people and talking about everything other than your own books (until asked or the topic slides in easily) is fun and a pleasant way to spend your time. Plus I'm finding some books that interest me. Just discovered a whole slew of biohazard and revenge books I'm dying to read. And I've discovered cat lovers. Lots and lots of cat lovers. All from hanging out in book forums.
COMING IN SEPTEMBER
DON'T CALL ME 'BABY'
Contemporary Erotic Romance Set In The Go-Go 1980s.
Publisher: Naughty Nights Press
Release Date: September, 2011
DON'T CALL ME 'BABY' is a fast-paced, quick-witted, sexy novel about a young woman exploring her sexuality and the cultural morés she collides with on a daily basis. It's 1983 in Maryland and Catherine Stone is sex on wheels. She plays the field the way men have done for aeons. Not content to strive for her MRS degree like so many young women her age, she seduces men of all stripes - married college professors, theatre students, virgins, complete strangers who intrigue her. She has already cost one man his job. But she asks herself lots of questions on her search to enjoy her sexuality. Why don't other women enjoy their sex as much as she does? Why do so many women and men look down on sexually free women, calling them sluts while sexually free men are called studs and Lotharios? She bucks at the double standards! Catherine has made no commitment to any man. She's free to explore and she gladly does so. No man can tie her down and no woman's judgment will stop her from playing the field to her heart's content. Does she meet her match in a new man who introduces her to sexual bliss she had never before experienced? When she tries multiple partners and bondage for the first time as a submissive, she believes she's found the sexual bliss she is looking for - and with a man who not only introduces her to the fineries in life but also cares about her like no man ever has before.
Look for this book in September, 2011. I'll update on my web site, blog, and Facebook page as the release date approaches.